globalIBIS

Name	Sponsaitalia
Frequency	Every year
Period of time	from 16th June to 22nd Juns 2009
Location	Fieramilanocity
Exhibition Space	14,000㎡
Visitors	5,536
Overseas visitors	30％
Admission	Free
Exhibitors	150 companies
Organizers	Fiera Milano
Website	http://www.sposaitaliacollezioni.fieramilanoexpocts.it

Wedding dress market in Italy tends to increase 3-4 percent.

For exports it increased in 2008 but till then a slight decline.
For imports tends to rise slightly however less than 5% of total sales both of them.

	2005	2006	2007	2008
Sales	301.3	308.0	319.4	334.2
Export	14.7	14.6	14.5	16.9
Import	12.0	13.0	13.8	14.6

In Italy in recent years, the trend among some population decline and reduce the total number of weddings, wedding dress market is growing. Why?
Wedding in Italy in recent years by 13 percent are re-married wedding. They spend money with higher expression in relatively. Exports to non-traditional wedding dress market like Far East also increased.

In modern China more and more used in a wedding dresses and traditional costumes.

Certainly the market is not optimistic but I want to move forward to develop new markets.

From the trend of growing diversity of the recent wedding with a focus on wedding dress and accessories tend to diversify.

This market is considering in response to changing social habits but why?
Behavior and habits is not decisive factors.

Puglia region of southern Italy they produce high-quality products which the other countries can not follow should have more attention.

What does it mean?

Wedding dress industry is a national industry in Italy. Many economic policies ignore the industry. The exhibition of Milan itself is not much affected. Fortunately the success of this exhibition is supported by exhibitors and buyers.

Recently people tend to buy less items, what happens to this industry?.
Trend can be seen as the travel industry. You use it with the cheaper airline or off-season to go to the same place. For example if you use email for invitations, we want to open to innovation in these technologies and means.

In 2008 attracted 5,700 buyers and 30 percent were from overseas participants.
Do you want to expand your market share in 2009?
This year newcomer from countries where their traditional wedding dress is different are increased like Hong Kong, Syria, Korea, Kazakhstan, and Japan etc..

United Kingdom

Products

General: That used to sell wedding apparel headquartered in the United Kingdom. Sposaitalia as exhibitions such as apparel not just used for ceremonial wedding dress is considered the best in Europe.

For sales of products from Japan: Currently has a sales channel in Spain and the United Kingdom.

For products sold to Japan: Buyers had come to Spositalia may have sold the product about 2-3 years ago. However, behind on payments and less amount of orders are considered by people buying for themselves rather than from the interaction of buyers.; Market in Japan is interesting and would be possible to co-operate in using each other's sales channels in collaboration with a Japanese company.

Greece

Business: Wedding dress design, Manufacturing

General: Wedding dress designs, manufactures and sells in Greece.

Impression of the exhibition: As Wedding-related exhibitions in Europe we evaluate it the best one. We attempted to exhibit this year for aiming to expand its market in Europe.

Sales to Japan: We are interested in selling to Japan. I want you to find an agent to cooperate.

Sales from Japan: We cannot say because we I have not yet embarked on European market. We may help sales in Greece.

Italy

Business: Wedding shoes, Accessories design, Manufacture, Sale

General: Product design, manufacturing and sales based in Sicily for a wedding.

Impression of the exhibition: This is one of the most important exhibitions in Europe as promotion is essential.

Sales to Japan: If you want to sell our products in Japan should be coming from Japan so far. Intention is not actively promote. Once we released in Japan however results were not much.

Sales from Japan: I think there is more than suitable for their company.

Italy

Business: Wedding dress design, Manufacturing, Sales

Mainly sell to the domestic market.

Impression of the exhibition: The company has targeted a market in Italy is essential. I think if you have a good business opportunity for many buyers from abroad.

Sales to Japan: It is interesting. At moment we do not actively running but we would like to sell if we have a chance.

Sales from Japan: It's not interesting and I do not think we can become your own power.

Italy

Business: Wedding dress design, Manufacture, Sale

General: Wedding dress was born in Puglia, Italy. Wedding Dress in Italy 60 percent, 30 percent of the world is produced in the Puglia. Our base is in the Putinyano where many companies are.; We have cooperation for the exclusive sales agent in Japan so cannot cooperate for sales but will be able to advice on different bases with a long history in this industry. Feel free to ask us do not mind if you discuss.

Impression of the exhibition: In holding that there is a wedding dress of Puglia in Italy, is the most important exhibitions in the world.

Sales to Japan: Acqua Grazie, the company has already sold.

Sales from Japan: There is no sense here and not interested in selling from Japan. Joint venture and will then do Acqua Grazie.

india

Business: Wedding dress design, Manufacture, Sale

General: Wedding dresses sales in India. We want to expand worldwide in future.

Impression of the exhibition: As a first step in deploying, this was the world's first exhibit. This exhibition is a center of the industry and we want to promote our products in country where the fashion of Italy.

Sales to Japan: It’s very interesting. I send materials and please cooperate with us.

Style No.	OUTFIT DISCRIOTION	COLOR	FOB	PIC. REF
WD9201	Precarious Drape dress	Plum	285	KC6D0597
WD9202	Black yoke with Flat Chiffon	Grey/Black	315	KC6D0558
WD9204	Emb And Fabric Weaving	Grey	265	KC6D0456
WD9205	Draped Emb. And Front Pleats	Mauve	265	KC6D0783
WD9207	Chamois satin with Black emb	Electric Blue	245	RKC6405
WD9208	Metallic Collar Emb. Dress	Teal	175	KC6D0710
WD9209	Organza Ribbon Emb. Dress with Cowl	Biege	275	KC6D0736
WD9210	Draped Brocade Dress	Black	315	KC6D0532
WD9211	Sequin Fabric with Falt Chiffon	Black	215	KC6D0482
WD9212	Pallazzo Trouser Dress	Lt. Pink	215	KC6D0380
WD9213	3D Flower Organza Ribbon Dress	Bottle Green	215	KC6D0750
WD9214	Printed Georgette Drape Dress	Grey	165	RKC6456

Sales from Japan: If we can cooperate as actively engages in business.

Portugal

Business: Clothing design, Manufacture and Sale for men in Portugal

General: We base in Portugal, manufacturing base in Spain and China. Do the logistics of the product in Portugal. Penhalta is an agent in Italy that also handles other brands.

Impression of the exhibition: The exhibition industry is essential.

Sales to Japan: Italy is the headquarters of the Portuguese agent if you’re interested; we introduce you to the office personnel.

Sales from Japan: The chief is an agent, if you want to actively sell attractive products, we would like to sell them. If there is a specific company to sell we would start sending samples, price lists and company information to review.