January 2010, Global IBIS Group taking a new step with based in Japan and the United Kingdom as a source to send information around the world. Global IBIS Group has considered the mission to deliver more business opportunities for everyone and a large leap. Global IBIS LTD (UK) covers Western and Southern Europe, Scandinavia, Eastern Europe, North Africa, Middle East, India and all of Russia as well. Global IBIS LTD (JPN) covers all of Asia and the US. Global IBIS LTD (UK) and Global IBIS LTD (JPN) will guide you to your success as a business navigator by cooperation and strong support network.
Services provided by Global IBIS Group commit the progress to the client. Some consultants who emphasize with a full consultation are essentially left to the client gave some suggestions in top management tend to avoid their responsibilities. We have been working with the combination of top salesmen and satisfactory researchers even competitive companies’ investigations, we must satisfy the client. In the position of the client company, we play a responsible end. This service is no mere information services no mere consulting the primary project but is to achieve the objectives of the client.
To sell products that are Japan's traditional industries, for example, begins to give value to their products correctly. Value of the products not only is happy to know that the traditional crafts of land was born, on the culture and got to understand, you'd understand the manufacturing process, the beauty of the culture, the countries of the world people that we should be able to penetrate deeply into them. Products sold around the world continue to come from other local industries and traditional crafts, visitors to increase tied to the land and the culture is born from around the world, the economic development of local industries in Japan, Japan and the world and a purpose is to raise the level of art. The sales increase in Europe is difficult for many Japanese companies because that was taken by a single agency and do not convey the real value of the product. Agencies are more interested in selling than cultural understanding. While it is assumed difficult to implement, the European market in 27 countries, one country is one agency and the right still entanglement in the complex even one country to promote or sell it to flow to the agency or other countries may not promote it effectively. For example, people come from Belgium to the exhibition in France, the exhibitors themselves but they order agency in Belgium. It is said even that the European market is huge, it is a collection of small markets, languages, and distribution, the difference between the markets has more than imagination. Therefore one country is hard realities that the cost benefits. Global IBIS Group, for example by combining the transport will reduce the burdens and benefits of each country. In some cases, we founded the company in Europe with the same name as the client is also expected to give a sense of security measures for local distributors.
Implementation of the project, necessary materials could be considered something like the following.
- In Europe (EU 27 member countries) we registered trademark which can be based on the unification of all activities in the country.
- To get to know the value of raw materials including an introductory video and the preparation process are featured.
- Access to and from overseas, showcasing the attractiveness of such products includes travel packages to Japan.
- Experiences in Japan to create a pamphlet about the project and co-produced by European brands such as Tiffany and Louis Vuitton.
The following are main target countries.
- United Kingdom
- Germany
- France
- Italy
These countries have highly cultural background and also a big four European markets. There are different cultures, those interested in high-value art and I believe that activities carried out effectively.
Recently, the contents of the cultural landscape of Japan and conducted our research in order to spread in Europe, that could result from the effect to penetrate the Japanese market for the country. Traditional crafts will be if food containers, for example, convey the sense that Japanese culture is divided into two single targets and activities carried out systematically and feedback information from the reality of those activities would be useful to analyze systematically put in place.
| Target area | For Japanese | For foreigners |
|---|---|---|
| London (United Kingdom) | ○ | ○ |
| Dusseldorf (Germany) | ○ | |
| Frankfurt (Germany) | ○ | |
| Paris (France) | ○ | ○ |
| Milan (Italy) | ○ | ○ |
The deployment in Europe that directly from your company based in London can make the groundwork for your company brand through research activities.
| Channel | Overview | Activities |
|---|---|---|
| (1) retails | Japan Center and Harrods in London, Galeries Lafayette in Paris, Rinashente in Milan, Hotel Nikko in Düsseldorf etc. | To negotiate the short-term events and exhibits or permanent sale. As one of ideas, making a mobile showcase and takes to the meeting and exhibit a relatively short time in retail stores to make it easier to conduct exhibitions. These showcases can be a product exhibition space, transparent cover, temporary working space such as brochures including possible a shed monitor video and introduction. In addition using mobile showcase that you can continue to make effective use of investments to help reduce costs. |
| (2) Restaurants | Specific targets were selected from upscale restaurants and luxury restaurant from city guide. | To negotiate a short-term exhibition and the combination of promotion of traditional crafts and peripheral products. At the same time negotiate to use the slide into a permanent item. |
| (3) exhibitions and events | Pulse in London, Maison & Objet in Paris, Ambiente in Frankfurt. | The modular design of exhibition stands reduce the cost of participation in several exhibitions and will participate in the exhibition which will be appropriate for traditional crafts. |
| (4) Famous fashion manufacturers | Take advantage of cooperation with Western brands. Depending on the product, if the traditional crafts will be food containers Chanel in France, Gucci and Bulgari in Italy etc. or jewelry manufacturers to target. Or make contact with Swiss luxury watch manufacturer. | While introducing previous experience to a fashion manufacturer and will negotiate the development of one-off items or standard items. |
| (5) Own show room | Having its own showroom can be proactive promotion. | Continue to expand freely and independently conducted. |
Traditional crafts will be available if food containers will be a promotional channel, one of the following five is assumed. The target list is likely to expand as we are implementing the project.
| Project Overview | Content |
|---|---|
| Initial training | Smooth business activities are essential to a better understanding of your policies and products to make and effectively. If we do the work based on this proposal, we propose to conduct the initial training period of time before implementation. |
| Contract | To lead this project is essential to successful long-term investment. It is also necessary to insist on results as quickly as possible when outsourced to our contract period is one year of this project, and shall continue to conduct talks on the contract to see the results each time. |
| Actual sales | The two possible types of sales; one is selling through direct sales and distributor and dealer. How to order, the way of delivery shall continue to consult at any time. |
